Claude Ruibal

Executive Director - Digital, Production & Sport Solutions

Group Management


Claude Ruibal is a senior, results-driven leader who has extensive experience in both the sport and digital industries.

His impressive career has included many strategic and entrepreneurial roles across the US and Europe, including most recently Global Head of Sports Content Partnerships at GoPro, and before that as Global Head of Sports Content at Google/YouTube. Previously, was Founder, Chairrman & CEO of Universal Sports Television Network and Director of Global Football Management at the Coca-Cola Company. Claude leads a cross-functional team that focuses on delivering innovation in video production, interactive digital content offerings, distribution strategies, social platforms, and integrated marketing campaigns. Claude Ruibal has a Juris Doctorate from the Georgetown University School of Law and a BA in Political Science from the University of California Santa Barbara.