WORLDCLASS VOLLEYBALL ACTION

Taking place every four years, the FIVB Men’s World Championship is the most important international tournament in the world of volleyball, with the next edition of the Fédération Internationale de Volleyball’s (FIVB) top event taking place 24 September – 10 October 2010 in Italy.

“Through the involvement of institutional contacts, industry and individuals, through the expertise of Infront, our objectives are twofold: Firstly to increase the following for and practice of volleyball in Italy and secondly to promote Italy’s appeal as a destination for major international sporting events.”
Carlo Salvatori, Chairman of the Organising Committee 2010 FIVB World Championships

A truly international sport
The FIVB is one of the world’s most international federations – 220 National Federations - and has 33 million licensed players among the estimated 500 million volleyball players worldwide. Volleyball is amongst the top four sports enjoyed in Italy, Brazil, China and Japan.

The 2010 tournament consists of a total of 78 highly competitive matches to enjoy. It is played between the top 24 teams from around the world:

Argentina – Australia - Brazil – Bulgaria - Cameron – Canada – China – Cuba – Czech Republic – Egypt - France - Germany – Iran - Italy - Japan - Mexico - Poland - Puerto Rico - Russia - Serbia - Spain - Tunisia - USA - Venezuela

Broad international following
The international following for the sport is confirmed by the 2008 FIVB events television audience of 5.4 billion cumulated viewers. Each year almost three million fans worldwide attend the actual games and enjoy the live action. It appeals to a young fan base (aged 14-34), who are attracted to the sports values – it is easy to play, dynamic, healthy and creates an enjoyable and social atmosphere.

For the 2010 event, Italy’s public broadcaster RAI has acquired the exclusive television rights for all games in Italy. Extensive broadcast coverage is available in 30 markets worldwide through free and pay TV platforms as well as broadband, mobile and radio coverage.

Volleyball sponsorship provides valuable benefits
The sponsorship packages on offer provide valuable benefits – the hierarchy allows for three Top Sponsors, three Major Sponsors, three Official Sponsors and six Official Partners, Official Suppliers, Commercial Partners and Local Sponsors.

The sponsorship packages for the 2010 FIVB Men’s World Championship include:

  • Advertising on LED boards and on floor
  • Logo integration on interview and mixed-zone backdrop, the net band and player benches, all official print materials and advertising campaigns, and on the event website
  • Right to use event logo and title for promotional purposes
  • Access to VIP hospitality areas and VIP events
  • On site product placement and promotional activities (on request)

Infront - 16 years of experience in volleyballAs the Official Marketing Partner of the 2010 FIVB Men’s World Volleyball Championship in Italy, Infront Sports & Media is handling the distribution of most sponsorship rights and the official merchandise programme on behalf of the event’s Organising Committee. It is also providing high-quality services in the areas of hospitality, sponsorship implementation and advertising solutions.


Infront has extensive marketing experience in volleyball, gained through its involvement in marketing and advertising rights for the CEV Men's European Championship 2005; the FIVB World League Final Rome 2004; the Italian stages of Main Events FIPAV (World League and Grand Prix) from 2005 to 2007 and through handling all commercial rights - sponsorship, marketing and television – for the Italian Beach Volley Masters Series in 2006 and 2007.