The most valuable sports property in the world

Host Broadcast Services (HBS)

Infront’s role as host broadcaster of the 2010 FIFA World Cup™ could best be summarised as “from pitch to home viewer.” It includes every aspect of the production of the signal for the event and is doubly important because South Africa will need and welcome the proven expertise that we can provide.

HBS’s responsibilities are considerable. They include filming and transmitting the signal, as well as providing broadcasters with unilateral production, transmission and commentary facilities and services.  It will build out the International Broadcast Centre (IBC), as well as the multi-lateral and unilateral broadcast facilities at the IBC and all stadiums where matches are played.

In logistical terms, HBS faces a huge task. It has a core team, which defines the FIFA World Cup™ project in management terms by putting thousands of tasks into charts, tables and dedicated software, cutting every area into manageable units and then creating the interfaces to make sure that the whole project works as a whole. 

By the time South Africa kicks off, we will have a field force of approximately 2,000 international and local team members working in the country. These teams work from blueprints designed by the HBS core team and tested at various events, in the months and weeks leading up to the event.

www.hbs.tv

Football Media Services (FMS)

FMS is a joint venture established between two of FIFA’s long-term partners, Infront Sports & Media and Dentsu, the Japan-based advertising company.

The joint venture company is headquartered in Singapore, where it carries out the marketing activities as FIFA's exclusive sales representative for the Asian region. The rights included in the appointment are in the categories of television, radio, broadband internet and mobile broadcasting in the key Asian territories.

www.footballmediaservices.com

Case Study:2006 FIFA World Cup