Infront signs with O2 — first mobile broadcast deal in host country Germany for 2006 FIFA World Cup™
Zug, Switzerland, 24 August 2005 – Infront Sports & Media has signed a non-exclusive broadcast agreement with mobile operator O2 (Germany) GmbH & Co. OHG for all 64 matches of 2006 FIFA World Cup™ for the territory of Germany. The license also includes access to all archive video material of the 2002 FIFA World Cup™.
The broadcast rights granted are in the category of Mobile Telephony and give O2 the right to offer up to four minutes of video footage per match for "near-live" and post-match highlight coverage on mobile phones to its subscriber base.
O2 is the first mobile operator to acquire the mobile telephony broadcast rights of the 2006 FIFA World Cup™ in the host country Germany.
Oliver Seibert, an Executive Director of Infront, said: "This is a key deal for Infront and O2. We are convinced that our broadcast partner O2 Germany will offer a state-of-the-art mobile video service of the 2006 FIFA World Cup™ to German soccer fans and it will be very interesting to see what impact it makes on the development of the mobile entertainment industry."
For further information, please contact:
John Kristick
Infront Sports & Media AG
Tel. +41-41-723 15 15
Fax. +41-41-723-15 16
info@infrontsports.com
