Vienna / Bischofshofen, Austria, 6 January 2010 – Infront Sports & Media has been confirmed as the new marketing partner for the International Four Hills Tournament. The announcement was made today prior to the FIS Ski Jumping World Cup in Bischofshofen.

A corresponding agreement with the German Ski Association (DSV) and the Austrian Ski Federation (ÖSV) incorporates all sponsorship and advertising rights (with the exception of the general FIS World Cup title, presenting, data and timing sponsorships) for four FIS Ski Jumping World Cup events in Oberstdorf, Garmisch-Partenkirchen, Innsbruck and Bischofshofen. The contract is to run for four seasons and will include the tournament’s 62nd edition in 2013/2014.

Bruno Marty, Executive Director Winter Sports at Infront, commented: “Being awarded the contract for the Four Hills Tournament will expand our wide winter sports marketing portfolio with a further prestigious event, to which we can apply Infront’s full range of winter sports expertise. Our goal is to explore new marketing avenues for the tournament in order to further increase its appeal to sponsors and fans.”

The contract partner of the DSV and ÖSV is Infront Austria (formerly APF Marketing), a Vienna-based subsidiary of Infront Sports & Media. In future, Infront Austria will be responsible not only for marketing, but also for implementing the advertising and sponsorship packages on site.

“For around 20 years, we have been successfully marketing events in the FIS Ski Jumping World Cup as well as title and presenting sponsorships for FIS World Cups in other disciplines. Thanks to our proven expertise and the fact that we are part of the Infront Group, we were predestined to be the Four Hills Tournament’s partner,” explained Dr. Stefan Seykora, Managing Director of Infront Austria.

About Infront Sports & Media
With 500 employees and 23 subsidiaries in 10 countries, Infront Sports & Media is one of the leading international full-service sports marketing agencies. It has its headquarters in Zug, Switzerland. Infront is one of the world’s strongest, most experienced agencies in winter sports, representing six of the seven international Olympic winter sports federations. The Group is a commercial partner to over 90% of all national skiing federations that organise the Alpine and Nordic disciplines of the FIS World Cups. Infront has been a partner of the International Ice Hockey Federation World Championships for many years. The company also has extensive involvement in biathlon, bob-skeleton, curling and luge events.

For further information, please contact:

Jörg Polzer
Associate Director, Communication & PR
Infront Sports & Media AG
Tel. +41-41-723 15 15
Fax +41-41-723 15 16
press infrontsports.com

www.infrontsports.com