Infront has handled the global sales of all broadcast rights for the 2006 FIFA World Cup™ in Germany and was also responsible for the host broadcast and the broadcaster servicing. The FIFA World Cup™ has the biggest television audience of any sports event in the world. For 2006, coverage reached more than 200 countries and territories. More than 500 broadcast partners transmitted the event.
2006 FIFA World Cup™ broadcast wider, longer and farther than ever before
In 2006, for the first time in FIFA World Cup™ history, all 64 matches were covered in wide-screen 16/9 HDTV digital format with 25 HD cameras per match.
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The 2006 FIFA World Cup™ was more widely available on “new media” than ever before. Originating the signal on HDTV means that new media coverage reached new standards ...
Infront’s dedicated Broadcaster Servicing Team has been tested in the front line of world events and has won many plaudits from broadcasters for the level of support it provides.
Host Broadcast Services was responsible for the host broadcast of the 2006 FIFA World Cup™ - a dedicated and highly specialised host broadcast organisation capable of working on the biggest events anywhere in the world ...
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Role: Marketing
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Role: Stadium Advertising
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Role: Media
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German Football Association (DFB)
The DFB is one of Infront's major clients, based on a close working relationship that dates back almost 30 years. This is the longest contractual period ever between the DFB and its marketing partner.
China’s National Basketball teams
Infront is the exclusive marketing partner for China’s Men’s and Women’s national basketball teams. Its unique task is more than commercial – it has promised to help raise China’s position in the FIBA world rankings and to assist in the preparations for major international tournaments.
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